On October 1, Acquia, an open source software company, named PAN Communications, a firm specializing in technology, as its national agency of record (AOR). PAN will concentrate on media relations, speaking and awards, and social media initiatives.
“The chemistry we have with PAN, their knowledge in open source and the Enterprise 2.0 space were all huge factors in our decision to go with the firm,” said Lynne Capozzi, VP of Marketing, Acquia. “PAN has impressive experience designing and executing creative social media initiatives and a long, successful history within the traditional PR space. So for us, PAN offered the perfect mix of offerings for what Acquia needs and we’re excited to already see a handful of programs come to fruition.”
Acquia helps organizations of all sizes build social publishing websites quickly, easily, and with a lower total cost of ownership.
Congratulations to PAN Communications!
Tags: acquia, agency of record, AOR, new business, PAN communcications
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